Avon, Colo., August 30, 2021- This September, Can Do Multiple Sclerosis honors founder and Olympic ski medalist Jimmie Heuga (1943-2010) with the annual, Can Do Month campaign.

Celebrating his birthday on September 22, Can Do MS remembers the legacy of Jimmie, his positive spirit, and his ability to focus on what you can do. Jimmie pioneered the philosophy of health through exercise and nutrition, enabling those with MS to lead healthier lives.

Can Do MS encourages families living with MS and their support partners to share a photo of how they live passionately and celebrate all that is possible with MS.

 There are two ways to share your photo:

  1. Submit online at https://www.cando-ms.org/get-involved/multiple-sclerosis-events/can-do-month
  2. Tag Can Do MS on Facebook, Instagram, or Twitter and use the hashtag #ThriveWithMS

Can Do Month is supported by Bristol Myers SquibbSanofi Genzyme, and Genentech.

About Can Do MS
Can Do MS transforms lives by delivering health and wellness education programs on exercise, nutrition, symptom management, and motivation to help families living with MS thrive. Learn more at www.CanDo-MS.org.

About Jimmie Heuga
Jimmie Heuga, a pioneer in the MS care management field, was diagnosed with MS in 1970. At the time of his diagnosis, Heuga was advised to avoid physical activity to preserve his health. As a high-caliber athlete, he rebelled against his prescribed sedentary lifestyle and began developing his own program of exercise, which caused his condition to improve. Rather than concentrating on what he could not do, Jimmie found that he would go beyond perceived limitations to live his best life with MS by focusing on what he can do.