SKI for MS Launches Virtual Vertical Challenge to Help Families Living With MS
January 22nd, 2021
Avon, Colo. (January 10, 2021) – SKI for MS, a fundraising ski event benefiting families living with multiple sclerosis (MS), has gone virtual for the 2021 season. The national event series benefits Can Do MS, a national nonprofit organization that transforms lives by delivering health and wellness education programs on exercise, nutrition, symptom management, and motivation to help families thrive.
Skiers, snowboarders, and professional “après-ers” of all ages and abilities are invited to join the virtual Vertical Challenge presented by Olympic skier and gold medalist Jonny Moseley.
Create a team and help shred 1 million vertical feet for the nearly 1 million people living with MS in the country and raise $250,000 for families in need.
John B., a long-time SKI for MS supporter, says, “I ski in honor of my sister and dad who both had MS. I ski to help raise awareness and funds because everyone should have access to the Can Do MS programs.”
The virtual Vertical Challenge runs from November 1, 2020, to March 31, 2021. Ski or ride anywhere, anytime, and as many times as you want! There is no cost to register, and participants will enjoy virtual happy hours, fundraising challenges, and great prizes!
Visit www.SKI4MS.org today to learn more and register.
About Can Do MS
A national nonprofit organization based in Avon, Colo., Can Do MS transforms lives by delivering health and wellness education programs on exercise, nutrition, symptom management, and motivation to help families living with MS thrive.
About SKI for MS
SKI for MS is a nationwide series in its 36th year. It began when Can Do MS founder Jimmie Heuga organized the first Snow Express for MS in Alyeska, AK. Original participants included fellow world-class skiers Jean Claude Killy, Phil and Steve Mahre, Billy Kidd, Stein Eriksen, and Bernhard Russi, who broke records when they skied one million vertical feet in 24 hours. This event raised the seed money needed to start Can Do MS, and it continues to be an important fundraiser for the organization.